ART 5011 GRAPHIC DESIGN
The course analyzes the techniques, tools and basic principles of graphic design used in the conception and production of adver-tising art and related fields. Lettering and type forms, type specification, layout, mechanicals, and production will be treated in studio projects. These projects will aim at developing creative graphic ideas in advertising, packaging and editorial fields, using concepts and techniques of visual communications.
Prerequisite
ART 3064